Interactive becomes narrative

Posted on January 30, 2011 by

Angry Birds to become an animated series

Amplify’d from mashable.com

Rovio, maker of hit game Angry Birds, plans to turn the game into an animated series, CEO Mikael Hed has announced.

No further details have been given about the series, but we wouldn’t be surprised if it appeared on TV. Angry Birds has been a smash hit on both the iOS and Android platforms; it was recently launched for the desktop PC, and is coming soon to the Wii, Xbox and PS3. Mattel is also adapting it into a board game. An animated series is the logical next step in what has quickly blossomed from just another cute iPhone game into a powerful franchise.

Read more at mashable.com
 
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About Maggie Greyson

Two - Way Street specializes in conference marketing: building a story, and enhancing delegate relations to capture the momentum of an idea sparked at face-to-face interaction. Seducing the crowd, building anticipation, elevating connections and the event afterglow.
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